I appreciate you sharing this! I just published my first book (nothing about programming, its about how the nation of Estonia modernized post re-independence and became a tech/e-gov hub in a single generation) and I can sympathize with a lot of this. My experience was a bit different -- I also knew the advance was going to be nothing and had a day job so I said I didn't need one (which was a relief for them as I was with a smaller publisher) and instead asked for more books to give away and some other contract terms. It took many months of negotiating to finalize the agreement and then they wanted the manuscript in ~7 months from contract signing. I guess they also assumed that I'd miss at least one deadline but instead I took a bunch of time off to get it done. I think the most important lesson for me is that book publishing, unless you're focused on trying to be the top 1% (maybe even .1%) in a popular category, is not going to be very lucrative, especially with a publisher that takes a major cut. It's easier than ever to go direct, in my case because I had a niche book and I wasn't doing it for money, I valued the prestige (or perceived prestige anyways) of having a book with a name brand publisher as I thought it'd be more helpful for my career in other ways, and candidly was mostly a passion project that I didn't feel strongly about monetizing!
If any folks want to talk about nonfiction publishing, I'm always happy to chat as many people were incredibly generous with their time for me and I'd like to try to pay it forward.
Did you also write "Inspire!: Inspiration for Life and Life at Work" ?
Goodreads seems to think so. https://www.goodreads.com/author/show/14291276.Joel_Burke
What’s the name of your book? That sounds super interesting
Interesting handle (atlasunshrugged) - a reference to Atlas getting back to work rather than shrugging? (I know it's a book title.)
Is Estonia a good country to immigrate to for an American?
I feel 100% identified with you. I am working on a non ficton book about a niche topic and I wouldn't do it for the money at all. It's about the "prestige (or perceived prestige)". I am about to finish the first 1/3 of the book (the first draft, anyway), and I am already attempting to reach out to publishers to see if they would be interested in the book (at least the ones that don't require a literary agent!).
Some of them already replied saying the proposal seems interesting but they want to read a few chapters. I don't know if I am in the right path or not, but I'd love to read more about your experience and what can be shared!