What I found interesting in the book "Creativity Inc" by their co-founder, Ed Catmull, was that Jobs effectively gave them 70 million and 3-4 years of them trying to make computers before they pivoted to animation. I'd love someone to give me 70 million :P
PS: I read the book when it came out. I don't have it around to check my memory is correct about 3-4 years and 70 million. What I remeber is they were a subdivision of ILM tasked with making computers. ILM tried to sell them to HP IIRC, who was not interested. Jobs bought them to make computers, not animation.
alt Hacker News
It's an interesting story about their IPO.
What I found interesting in the book "Creativity Inc" by their co-founder, Ed Catmull, was that Jobs effectively gave them 70 million and 3-4 years of them trying to make computers before they pivoted to animation. I'd love someone to give me 70 million :P
https://en.wikipedia.org/wiki/Creativity,_Inc.
PS: I read the book when it came out. I don't have it around to check my memory is correct about 3-4 years and 70 million. What I remeber is they were a subdivision of ILM tasked with making computers. ILM tried to sell them to HP IIRC, who was not interested. Jobs bought them to make computers, not animation.