alt Hacker NewsIf you’re aiming for the second phone market you don’t have to beat the iPhone. Probably the easier pitch.
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meursault • last Saturday at 1:37 AM
This is 100% the reason. I watched BlackBerry fail from the inside and there’s always been an extremely vocal minority of former BB users who want to go back to a physical keyboard. This is a niche product for that audience at best, it will never have mass market appeal as a primary device. I don’t think it will have mass market appeal as a secondary device for the same reasons as others have pointed out in this thread either, but I respect them shooting their shot I guess.
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A second phone market has never been a thing. History is filled with failed attempts.
They should focus on the largest potential market: parents who buy a phone like this to text with their kids without allowing them to have a completely internet connected phone.