Also, don't forget to set up an RSS or Atom feed for your website. Contrary to the recurring claim that RSS is dead, most of the traffic to my website still comes from RSS feeds, even in 2̶0̶2̶5̶ 2026! In fact, one of my silly little games became moderately popular because someone found it in my RSS feed and shared it on HN. [1]
From the referer (sic) data in my web server logs (which is not completely reliable but still offers some insight), the three largest sources of traffic to my website are:
1. RSS feeds - People using RSS aggregator services as well as local RSS reader tools.
2. Newsletters - I was surprised to discover just how many tech newsletters there are on the Web and how active their user bases are. Once in a while, a newsletter picks up one of my silly or quirky posts, which then brings a large number of visits from its followers.
3. Search engines - Traffic from Google, DuckDuckGo, Bing and similar search engines. This is usually for specific tools, games and HOWTO posts available on my website that some visitors tend to return to repeatedly.
RSS is my preferred way to consume blog posts. I also find blogs that have an RSS feed to be more interested in actually writing interesting content rather than just trying to get views/advertise. I guess this makes sense—hard to monetize views through an RSS reader
Now that browser developers did their best to kill RSS/Atom...
Does a Web site practically need to do anything to advertise their feed to the diehard RSS/Atom users, other than use the `link` element?
Is there a worthwhile convention for advertising RSS/Atom visually in the page, too?
(On one site, I tried adding an "RSS" icon, linking to the Atom feed XML, alongside all the usual awful social media site icons. But then I removed it, because I was afraid it would confuse visitors who weren't very Web savvy, and maybe get their browser displaying XML or showing them an error message about the MIME content type.)
Is there any reason today to use RSS over Atom? Atom sounds like it has all the advantages, except maybe compatibility with some old or stubborn clients?
Based on my own personal usage, it makes total sense that RSS feeds still get a surprising number of hits. I have a small collection of blogs that I follow and it's much easier to have them all loaded up in my RSS reader of choice than it is to regularly stop by each blog in my browser, especially for blogs that seldomly post (and are easy to forget about).
Readers come with some nice bonus features, too. All of them have style normalization for example and native reader apps support offline reading.
If only there were purpose-built open standards and client apps for other types of web content…
The question is, do you have this traffic because of RSS client crawlers that pre-loaded the content or from real users. I'm not pro killing RSS by the way, but genuinely doubtful.
Also curated list of rss sources
How do you measure the traffic coming from the RSS feeds?
Please also enable CORS[1] for your RSS feed. (If your whole site is a static site, then please just enable CORS site-wide. This is how GitHub Pages works. There's pretty much no reason not to.)
Not having CORS set up for your RSS feed means that browser-based feed readers won't be able to fetch your feed to parse it (without running a proxy).
1. <https://enable-cors.org/>