Cutting 22 hours Sydney to London to 12 would make a big difference though.
There's no real way to make that much time on a plane bearable even if you had a lie flat bed: that's just a ton of time in the air.
Australian international travel would be the premier market if you wanted to travel supersonic (also our coastal cities mean most departures could accelerate immediately).
Having done Dallas<>Sydney a few times, going from 17 hours to ~8.5 hours would be huge.
The irony is that supersonic jets don't have the range to realize the time savings over such long routes.