I was specifically thinking of my experience flying Emirates to the UAE :)
Other threads are discussing what range is actually practical or worthwhile. The article is very optimistic saying Australia can be a weekend trip. For me it's much more beneficial to cut a 16 hour flight in half than a 6 hour one. I don't really mind an itinerary 9 hrs or less, which includes all US domestic travel. But of course it will be different for a business commuter vs the occasional getaway.