On the face of it, this initiative seems like solid nutritional advice. On the other hand, I'm a little dismayed to see animal protein sources given equal billing to vegetable and fruit on their new pyramid, and whole grains placed right at the bottom (below butter!) It's my understanding that people in the developed world already over-consume animal proteins to a large degree.

On the other hand: it's not like anyone ever followed the old food pyramid either. I'm now over here waiting with baited breath for the US federal govt to introduce some kind of regulation around the amount of additional sugar, salt and fats in processed food sold in the US (which makes up a large proportion of what people are eating right now).

The food landscape is complex and multi-factorial. I hope that they follow up with other initiatives to improve nutrition at a population level, like regulation and nutrition programs.