I had a similar reaction. Although I can't help but notice that even in something like this it included the now obligatory combative culture war framing with "we are ending the war on protein".
It must be such a tiring way to live, constantly enflamed in imaginary thought wars.
Those DEMOCRAT SOYBOYS are gonna hate this, but I'm gonna say it anyways. Today we're joining the WAR on protein- ON THE SIDE OF THE PROTEIN.
It's an idiocracy bit, the continual flanderization of the USA. It reminds me of carlin's act about how everything we do has to be contextualized into war: we can't just solve homelessness, we have to declare WAR on homelessness (https://www.youtube.com/watch?v=lncLOEqc9Rw).
It’s even more ridiculous because Protien has been like the no 1 promoted macronutrient for the last decade of nutrition advice.
Pretty sure nobody reputable has ever said “eat less protein”