A better way to say that is "This will boost the second-hand value of older Bose speakers".

Budget-aware folks will buy these second-hand, neophiles will buy new, confident that long term solutions will exist even after "long term support" is over.

Heck, even knowing there's a second-hand market makes me more likely to buy Bose new.

It makes me want to buy both! Old to tinker with, new to support the move.

Bose products seem like they are most popular with older, non-technical people who see it as a luxury brand. This is the same reaction that I would have with this news because I like modifying hardware/firmware, but I was never in the market to buy Bose products in the first place. My parents on the other hand have at least 3 wave radios in the house.