He has good points about languages.

But it reminds me of the SEO guys optimizing for search engines. At the end of the day, the real long term strategy is to just "make good content", or in this case, "make a good language".

In the futuristic :) long term, in "post programming-language world" I predict each big llm provider will have its own propertiary compiler/vm/runtime. Why basically do transpiling if you can own the experience and result 100% and compete on that with other llm providers.