It is more like Apple have no need to spend billions on training with questionable ROI when it can just rent from one of the commodity foundation model labs.
I don't know why people automatically jump to Apple's defense on this.... They absolutely did spend a lot of money and hired people to try this. They 100% do NOT have the open and bottom-up culture needed to pull off large scale AI and software projects like this.
Source: I worked there
It’s such a commodity that there are only 3 SOTA labs left and no one can catch them. I’m sure it’ll be consolidated further in the future and you’re going to be left with a natural monopoly or duopoly.
Apple has no control over the most important change to tech. They have control to Google.