People underestimate enterprise market.
Usually you can see it when someone nags about “call us” pricing that is targeted at enterprise. People that nag about it are most likely not the customers someone wants to cater to.
I'm sure everyone "wants to" land a many million dollar deal with a big company that has mild demands, but that doesn't mean those naggers are bad customers. Bad customers have much more annoying and unreasonable demands than a pricing sheet.
When I was a software developer, I mostly griped about this when I wanted to experiment to see if I would even ask my larger enterprise if they would be interested in looking into it. I always felt like companies were killing a useful marketing stream from the enterprise's own employees. I think Tailscale has really nailed it, though. They give away the store to casual users, but make it so that a business will want to talk to sales to get all the features they need with better pricing per user. Small businesses can survive quite well on the free plan.