> The reality is that most hand-made art is an unconscious mash-up of learned signifiers mediated by some kind of technique
Yeah, no. Competent artists are not generalizable as "unconscious", solely "mashing up" influences or input, or even working with "signifiers": many are exquisitely aware of their sources; many employ diverse and articulated methodologies for creation and elaboration; many enjoy working with the concrete elements of their medium with no concern for signification. Even "technique" does not have a uniform meaning across different fields and modes.