An F-150 Lightning and Cybertruck weigh somewhere between 6000 and 7000 pounds, so I personally think of them the same way as if you replaced your horse with a hippo.
It's not hard to convince people to move to electric, just make it such a better economic proposition that it would be silly not to.
No pickup is light. A Lightning weighs about the same as a gasser F250, and less than a diesel F250.