alt Hacker NewsWhile safety does play a role, it isn't the primary driver of decisions.
For example, if consumers were truly worried about safety, most consumers wouldn't drive without seatbelts or car seats for minors.
Across Asia - be it India, Vietnam, China, or Korea - traditional norms remain strong, and not being able to even afford a $4-6k car bodes poorly on your earning power and thus your marriageability given that traditional status milestones like a 2LDK, kids educated at private school, destination tourism, and higher education abroad are difficult if you cannot afford that.
All that is true, but I was not claiming it is the primary driver, but that safety and comfort mattered too.
With seatbelts I think the biggest problem is most people simply do not understand how much safer you are if you wear seatbelts - people who will pay a premium for a "safer" car and not wear seatbelts.
I as not familiar with the term 2LDK. it seems to be a Japanese term for a two bed flat? The places I know are less crowded and the equivalent would be a house or somewhere a lot bigger (at least for anyone who could afford higher education abroad).