Yeah, if you get enough impressions, you get some revenue, so you don't need to sell any courses, just viral content. Which is why some (not ALL) exaggerate as suggested.
It's a bit insane how much reach you need before you'd earn anything impactful, though.
I average 1-2M impressions/month, and have some video clips on X/Twitter that have gotten 100K+ views, and average earnings of around $42/month (over the past year).
I imagine you'd need hundreds of millions of impressions/views on Twitter to earn a living with their current rates.
It's a bit insane how much reach you need before you'd earn anything impactful, though.
I average 1-2M impressions/month, and have some video clips on X/Twitter that have gotten 100K+ views, and average earnings of around $42/month (over the past year).
I imagine you'd need hundreds of millions of impressions/views on Twitter to earn a living with their current rates.