alt Hacker NewsThis article repeatedly cites revenue growth numbers as an indicator of Nvidia and Apple’s relative health, which is a very particular way of looking at things. By way of another one, Apple had $416Bn in revenue, which was a 6% increase from the prior year, or about $25Bn, or about all of Nvidia’s revenue in 2023. Apple’s had slow growth in the last 4 years following a big bump during the early pandemic; their 5 year revenue growth, though, is still $140Bn, or about $10Bn more than Nvidia’s 2025 revenues. Nvidia has indeed grown like a monster in the last couple years - 35Bn increase from 23-24 and 70Bn increase from 24-25. Those numbers would be 8% and 16% increases for Apple respectively, which I’m sure would make the company a deeply uninteresting slow-growth story compared to new upstarts.
I get why the numbers are presented the way they are, but it always gets weird when talking about companies of Apple’s size - percent increases that underwhelm Wall Street correspond to raw numbers that most companies would sacrifice their CEO to a volcano to attain, and sales flops in Apple’s portfolio mean they only sold enough product to supply double-digit percentages of the US population.
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US tech companies aren’t built to be like 3M is/was and able to have their hands in infinite pies.
The giant conglomerates in Asia seem more able to do it.
Google has somewhat tried but then famously kills most everything even things that could be successful if smaller businesses.
Because shares are no longer about investing in a company that is making healthy margins and has a solid business, that will pay you a decent dividend in return for your investment.
Shares are a short-term speculative gamble; you buy them in the hope that the price will rise and then you can sell them for a profit. Sometimes the gap between these two events is measured in milliseconds.
So the only thing that matters to Wall St is growth. If the company is growing then its price will probably rise. If it's not, it won't. Current size is unimportant. Current earnings are unimportant (unless they are used to fund growth). Nvidia is sexy, Apple is not, despite all the things you say (which are true).
> Nvidia has indeed grown like a monster in the last couple years - 35Bn increase from 23-24 and 70Bn increase from 24-25.
Worringly for Nvidia, Apple is producing products people want and are provenly useful, thus a vast majority of its value is solid, so revenue streams for fabs Apple uses is solid.
Nvidia on the other hand, is producing tangible things of value, GPUs, but which are now largely used in unproven technologies (when stacked against lofty claims) that barely more than a few seem to want, so Nvidia's revenue stream seems flimsy at best in the AI boom.
The only proven revenue stream Nvidia has (had?) is GPUs for display and visualisation (gaming, graphics, and non-AI non-crypto compute, etc.)
It might matter that Nvidia sells graphics cards and Apple sells computers and computer-like devices with cases and peripherals and displays and software and services. TSMC is responsible for a much larger proportion of Nvidia's product than Apple's.
I'm not even sure how to compare revenue, whether relative or absolute, when Nvidia is deeply involved in multiple deals that have all the signs of circular financing scams.
I agree. People confuse relative for absolute numbers.
And ironically Apple acts like being a small contender the moment they feel some heat after a decade of relatively easy wins everywhere it seemed.
So finally there is a company that gives Apple some much needed heat.
That’s why I in absolute terms side with NVIDIA, the small contender in this case.
PS: I had one key moment in my career when I was at Google and a speaker mentioned the unit “NBU”. It stands for next billion units.
This is ten years ago and started my mental journey into large scale manufacturing and production including all the processes included.
The fascination never left. It was a mind bender for me and totally get why people miss everything that large.
At Google it was just a milestone expected to be hit - not one time but as the word next indicates multiple times.
Mind blowing and eye opening to me ever since. Fantastic inspiration thinking about software, development and marketing.