Yeah, same. If you’re competing on price, you have to have a competitive price. Unless you can come up with some solid real-numbers benefit to the environment or some other really compelling marketing angle, nobody cares if it’s theoretically the lower-cost way of doing things if that doesn’t translate into either a lower bill, or more service for a comparable bill.

The service seems neat, but the pricing seems more to be a novelty than a real service. Maybe I’m missing something.