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jonhohleyesterday at 2:51 PM2 repliesview on HN

I worked on Prime and Delivery Experience until 2013 and commingling was considered relatively taboo due to the destruction of customer trust that would likely result. It was an obvious optimization. There was already an issue with return fraud and resellers listing fraudulent items that weren’t commingled under the same product listing. I was pretty shocked when it launched after I left.

It turned out pretty much the way we figured it would.


Replies

bombcaryesterday at 3:31 PM

Commingling really only makes sense in a weird world where Amazon is the final retailer for various distributors selling the same exact product in which case why doesn’t Amazon cut out the middle men and buy it directly?

Commingling ten distributors sets of Energizer batteries makes sense, but not as much sense as just buying direct from Energizer. They don’t lack the volume.

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foobarianyesterday at 4:48 PM

Wow, lots of insiders contributing lore in this article's comments. I appreciate you all!