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bool3maxyesterday at 6:36 PM7 repliesview on HN

What’s interesting to me is that no matter how “hidden” the AD indicator may be, my brain always seems to very quickly train itself to swiftly skip such posts when scrolling/browsing.

Or I could simply be another clueless victim of advertising. If only I could know the number of sponsored posts I never consciously acknowledge and am influenced by on the daily.


Replies

snailmailmanyesterday at 10:15 PM

Yeah. Its going to be easy to skip the first result in an app store search, not because its highlighted, but additionally because it isn't ever what i was searching for. The app store search has been broken like this for years and any change they make short of adding or removing the ad won't change my habits.

in every search ive done on the app store in the last several years, I'm looking for a specific app. That app is never the ad result at the top, its always the second result down.

Right now i did a search for several different popular social media apps. TikTok was the top 'ad' result for all of them. Then i did a search for TikTok and got some random app i've never heard of as the 'ad' result. Its like it doesn't want the same app to fill both of the top two slots, but there is always an ad. So what you are looking for is always second on the list. Never first.

Because of this, why would i ever click the ad? If i search something less-specific like "flashcard app" the best result will fill the second slot. Something else goes in the ad slot.

tartoranyesterday at 7:00 PM

If the vast majority of people recognized ads and skipped them as more technically minded people do, they'd either not do that or step up a notch and make them even harder to spot. The reality is that these dark patterns do work for a large part of the users. We're the lucky few who can stay away though it is taxing and tiring.

ameliusyesterday at 8:12 PM

Shouldn't be too difficult to train a DL network on it, as well. I'm waiting for a pi-hole like device that works on the HDMI level and simply replaces ads by blank space (or art, or whatever the user chooses).

dpkirchneryesterday at 7:06 PM

Amazon has gotten "good" at it. If I search for, say, AirPods, I get ads from Apple followed by the regular listings that look identical sans gray "sponsored" text. It helps that in this rare case the ads are actually relevant.

browningstreetyesterday at 9:09 PM

The problem with this, I've found, is that you end up skipping a lot of things, and then find out later on that features were introduced years ago that you've wished, throughout the interim, existed. It's hard to keep up.

I wish there was regulation enforcing background colors for ads.

show 2 replies
terminalshortyesterday at 8:39 PM

I do this automatically too. But then I wonder if that matters. Are the results that have the best SEO actually going to be any better than the sites that pay the most to be displayed for my search? I have no idea.

ocdtrekkieyesterday at 8:49 PM

Normal users do not do this. We break Google Ads' links at the office (yours should too, malicious linkjacking in ads is prevalent) and I am told "Google doesn't work" all the time. People have to be taught not to click the ads and usually that's only effective if you ensure the ads don't work.