alt Hacker NewsI remember how religiously people used to care about their Google ranking. It's almost shocking to realize how fast that has changed. People used to spend tons of effort gaming site load speed, optimizing sitemaps and writing blog content.
All of that is fast getting completely irrelevant, people see ads on their favourite TikReels app, find their holiday presents on Temu and ask their questions from ChatGPT
Some of it has rebranded to “GEO optimization” (generative ai optimization) and half of that battle is ranking higher in Google since that is where most AI tools search anyway