So consider these quotes:

Early exceptional performers and later exceptional performers within a domain are rarely the same individuals but are largely discrete populations over time... and Most top achievers (Nobel laureates and world-class musicians, athletes, and chess players) demonstrated lower performance than many peers during their early years. Together.

A simple explanation: high performance requires quite a bit of specific preparation. But "exceptional" performance is mostly random relative to the larger population of high performers in terms of the underlying training-to-skills-to-achievement "equation". Especially, being at the top tends to get someone more resources than those nearly at the top who don't have visible/certified achievements.

I'd that billing your work "the study of the very best" really gives you strong marketing spin and that makes people tempted to find simplistic markers rather than looking at the often random processes involved in visible success. IE, I haven't touched on reversion to mean (https://en.wikipedia.org/wiki/Regression_toward_the_mean).