> why you are looking for an EU alternative
I think recently it has been made obvious by the US that relying on US technology is a risk, because it can be used to bully entire countries.
So I think there is a movement right now of "non-US alternatives", but of course if you are in the EU and got burned by relying too much on the US, maybe it is wise to try to fix that by having some kind of digital sovereignty in the EU.
But I'm pretty sure many companies would switch to a Canada-based product if it allowed them to reduce their dependency on the US.