I think the writing has been on the wall since they started their Nord line.
Do you mean because the previous "flagship killer" company now needed a "flagship killer" sub-brand, since they could no longer be categorised as such?
What was the issue with the Nord line?
alt Hacker News
Do you mean because the previous "flagship killer" company now needed a "flagship killer" sub-brand, since they could no longer be categorised as such?