>2. EU is the easiest second market, and another step change of hundreds of millions of customers in a somewhat unified market
I was making hardware at one point, and it took less than a day to decide that Europe was not getting our product.
The regulations were insane.
I imagine software is significantly easier, but there is a mountain of difference when it comes to electrical and plumbing.
We are still making hardware and feel the same way about the US market. The litigation is insane. Meanwhile the Chinese don't give a damn about any of those.
> I was making hardware at one point, and it took less than a day to decide that Europe was not getting our product.
If you are unwilling to follow regulations to sell your hardware here, then it tells me the regulations are already doing its job properly.
Regulations are le bad.
- signed someone from a country where ~10m people still drink water from lead pipes (the USA)