That was 10-15 years ago, but back then Musk appeared different, and Telsa was new. Today you can buy a Tesla, they are no longer the status symbol they once were. A 15 year old Mercedes is a status symbol in the US, a 15 year old Tesla is not, Tesla didn't capture the status symbol market (which might have been a good decision - what wasn't a good decision was for the CEO to go public about political views that are lot of his potential base to not support)