Big tech businesses are convinced that there must be some profitable business model for AI, and are undeterred by the fact that none has yet been found. They want to be the first to get there, raking in that sweet sweet money (even though there's no evidence yet that there is money to be made here). It's industry-wide FOMO, nothing more.
It will be genuinely interesting to see what happens first, the discovery of such a model, or the bubble bursting.
People keep saying this but it's simply untrue. AI inference is profitable. Openai and Anthropic have 40-60% gross margins. If they stopped training and building out future capacity they would already be raking in cash.
They're losing money now because they're making massive bets on future capacity needs. If those bets are wrong, they're going to be in very big trouble when demand levels off lower than expected. But that's not the same as demand being zero.