also, who pays for "a data visualization" SaaS?

I guess they mean BI, but for a company of any scale, they aren't paying for a chart, they're paying for a permissions system, query caching, a modeling layer, scheduling, export to excel, etc.

Stand alone BI tools are going to struggle, but not because they can easily be vibe coded. It'll be because data platforms have BI built-in. Snowflake is starting down this direction and we're (https://www.definite.app/) trying to beat them to it.