Tobacco paid billions of dollars, and we've heavily restricted where it can be used, where it can be advertised, and who can buy it.

Companies don't necessarily have to suffer when restrictions are placed on them.

Ask any educator what the biggest positive change was to U.S. high schools in the 1970s and they'll probably answer that it was the ban on smoking in schools.

I expect a similar response in the future regarding bans on social media.

Algorithmicly personalized social media becoming as stigmatized as smoking would be an amazing outcome, and is a great goal for regulators.