It's about more than just one thing alone. E.g.
https://media.landrover.com/new-range-rover-sport-press-kit-...
https://usa.infinitinews.com/en-US/releases/2025-qx80-press-...
I'm unsure manufacturer's press kits are to be taken as an honest source of information : the goal of the authors is to make people love a brand, buy a product... but not to educate, share objective information or strategic choices.
I'm unsure manufacturer's press kits are to be taken as an honest source of information : the goal of the authors is to make people love a brand, buy a product... but not to educate, share objective information or strategic choices.