That's the thing though, they can't, at least until the very recent advent of EVs. We used to have similar vehicles (the old 80s/90s ford ranger, tacoma, etc) but they were regulated out of existence by CAFE standards.

Even if you repealed CAFE today, the automakers have all built their entire business strategy around selling enormous expensive vehicles and generally despise producing lower cost options.

We are starting to see what appears to be the beginnings of a small pickup renaissance due to electrification but none have actually hit the market yet and trump has further stalled that progress by messing with EV subsidies and environmental standards.