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smokeltoday at 6:13 AM4 repliesview on HN

While this advice may work for some, I would like to point out that this person is making very popular art. This type of art is most likely easier to sell than what most contemporary artists produce.

Also, this remark is giving away a fairly limited view on art appreciation:

> While you can learn from failures, only sales strengthen the muscle because only they show that someone actually cares about what you are making

This is obviously not the case for art projects that target only a few people, or art practices that do not result in tangible objects. (Although there are some exceptions, such as Marina Abramovich, but those are very limited.)

Great for them, but this is not about all art. It just is impossible to live of most art forms. This type of art fits well with our economy, and therefore makes a living. That fit is more important than all the business advice put on top.

The article does point out exactly this problem, but glosses over the fact that most artists don't want to change to popular art. Only a few can, and most don't want to.


Replies

jbaitertoday at 7:26 AM

On the other end of the spectrum, "experimental artist" (whatever that is) Lawrence English wrote "A Young Person's Guide to Hustling (in Music and the Arts", which seems more like what you're after.

https://collapseboard.com/a-young-person%E2%80%99s-guide-to-... https://lawrenceenglish.bandcamp.com/album/a-young-persons-g...

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xvedejastoday at 6:29 AM

As a resident of SF I've only ever heard of fnnch in the context of people hating his art (I still don't understand why). Is it a case of any publicity being good publicity?

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shubhamjaintoday at 9:24 AM

> The article does point out exactly this problem, but glosses over the fact that most artists don't want to change to popular art. Only a few can, and most don't want to.

I don't think author hides the fact. It's plain as day that to make a living, you need to sell art which resonates with people. You can still find room to be creative within that constraint, but you can't ignore the audience.

Artists should quit the illusion that they can create whatever they please and expect the income to automatically follow.

altmanaltmantoday at 6:52 AM

Yeah but I mean it does make sense though right?

> Most people who enjoy making art should not try to make it their full time job. When you turn an avocation (hobby) into a vocation (job) you have to do new things you do not enjoy. Emails, events, meetings, accounting, and more. These are not only a drag but can actually strip the joy from the rest of your art practice.

You'll have to do things you do not enjoy if you want to treat it as a business, including changing your artistic vision if needed etc.

> Art is absolutely an expression of yourself. But your art is not you.

A pragmatic approach could be to work on commericially-proven styles for money and your own style just for yourself (and potentially others if you make a branding that's famous enough).

At the end, yeah, it's a job if you want to make a living with art. There will always be market forces and to extract value from that, you need to understand and conform with it. But that's only if you see yourself as a business and not purely as an "artist" which I think is what you're reffering to when you say "most artists don't want to change to popular art" etc.

Also I don't think it's true overall. Like you say the "person is making very popular art" and that's why they're successful but there's many like them who are also making popular art but are not successful at all. It's also the process they follow and how they approach their business that sets them apart. That part is valuable info/guidance for any artist that does want to be commercially succesful imo.