alt Hacker NewsI'm forever baffled that GM gave up on Cruise just as soon as Waymo was proving that autonomous driving is feasible.
(Disclaimer: former Cruise employee)
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Pushing Dan Ammann out was a bad idea. I personally like the original set up at the time. Kyle as the CTO and Dan as the CEO. Kyle was great as an internal CEO, he was calling most of the internal shots anyway. The accident would have played out very differently if Dan Ammann was the CEO IMO.
(Also former Cruise employee)
As an outsider I assumed it took GM a substantial investment just to realize how far out of their depth they were. It made sense to cut their losses once they figured this out.
Having experience and capability to manufacturer cars has approximately zero benefit to create a self-driving software/sensor stack. It would make more sense for Adobe to create a self-driving car than GM.
I liked my one and ride in Cruise however the problem I had was it took 10 minutes or so for my car to depart.
Car arrives. I get in. The car is sitting there getting ready to depart but not moving. After a few minutes I hit the button to call support. Someone tells me it's about ready to go. Ten minutes later it starts leaving.
I have no idea why it took so long to start but it wasn't a great experience.
If you (or anyone else from Cruise) can explain what was going on, that would settle the difference in experience to me.
This is a business with winner-take-all characteristics. Cruise was unlikely to leapfrog Waymo. So it makes the case for continuing to throw money at this very unconvincing.
Cruise was always destined to be "like Waymo, but worse". Tesla, on the other hand, is taking a very different path than Waymo, they have a chance at beating Waymo at their own game and even if they don't beat Waymo, they can be a winner in some specific niche. (For the record, I'm a fan of Waymo.)
One of my good friends was a driver for Cruise (he sit in the cars while they drove and made tons of notes about the behavior)
He said they were pretty awful and would constantly mess up.
Maybe I'm giving GM too much credit, but it seems to me that GM acquired the technology with the intention to bring it into their vehicles as driver assistance, not autonomous driving. They were pretty candid about not wanting to operate taxis. Cruise itself was embroiled in investigations and was prohibited from operating in SF and voluntarily ceased operations in other markets, which basically made it a target, and since GM had already dumped a few billion into it, it probably made sense to at least get unencumbered rights to the tech.
We should not forget this is the same company that had an amazing lead on everyone in the electric car market 3 decades ago with the EV1. See "Who Killed the Electric Car [0]
Cruise was actually just about to return to market after the October incident [1]. We had reached efficacy on all (much harder) internal safety benchmarks showing the car had significantly improved.
GM pulled the rug on us a day or two before announcing. The current Cruise CEO wasn't aware at all either. I have my own conspiracies of why GM did this, but GM also has a long history of fumbling the ball.
[1] https://www.cbsnews.com/sanfrancisco/news/nhtsa-robotaxi-cru...
[2] https://www.theautopian.com/here-are-five-times-gm-developed...!
It seems the time car companies thought more than 4 years ahead was in 2007 and that culture was swiftly removed from the industry out of the economic shock that occurred shortly after.
It seems tough culturally.
If you look at it from an outside point of view, right now Tesla is worth $1.6T, Waymo is worth $130B, and GM is worth $72B. If Cruise were actually a third viable competitor in this race, it would probably be worth more than the rest of GM. Self-driving is just a far more valuable business than car-making.
So from that point of view it would make sense to say, don't worry about the rest of GM too much, you should be willing to sacrifice all of that to increase the changes of making Cruise work.
It's hard to change the culture at a place like GM though. Does the GM CEO really want to take a huge amount of risk? Would they be willing to take a 50-50 shot where they either 10x the company's value or lose it all? Or would they prefer to pay a few billion dollars to avoid that risk.