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sjducbtoday at 9:14 AM1 replyview on HN

What did the ad say? I didn’t watch the Superbowl.


Replies

serial_devtoday at 11:01 AM

There was an ad, how the Ring cameras can organize a "search party" for your "puppies", basically turning the whole neighborhood into a surveillance operation. Even though they wrapped the whole big brother feature into "sad little girl lost their cute puppy", it was too obvious.

Ad: https://www.youtube.com/watch?v=OheUzrXsKrY

With that said, I'm not sure it will have any long term effect on them... sure some people return their stuff, make a post about it, but it's like (insert people with certain political affiliation) cancelling (insert big brand) by burning their stuff. It makes a splash in social, but I'm not sure it really significantly changes user behavior.

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