alt Hacker NewsI feel like that kind of word of mouth is not enough to compensate. Like how many customers is word of one sucessful match expected to attract?
Replies
derektank • today at 4:46 AM
I mean, one wedding can draw in over a hundred people, and the specific dating app in question gets name dropped not infrequently. The last wedding I went to, Hinge was mentioned in at least one of the speeches.
smelendez • today at 5:01 AM
I feel like dating apps almost exclusively take off via word of mouth. It doesn’t have to be marriage, though, just people finding matches worth meeting.
Almost every dating app is scammy, buggy, heavily paywalled, and barely used. If you see an ad for a dating app, it’s usually in that category.
“I met my husband on hinge” is something that gets people to download the app right away. I’ve seen it happen tons of times