The answer is taste.
I don't know if they will ever get there, but LLMs are a long ways away from having decent creative taste.
Which means they are just another tool in the artist's toolbox, not a tool that will replace the artist. Same as every other tool before it: amazing in capable hands, boring in the hands of the average person.
Taste is both driven by tools and independent of it.
It's driven by it in the sense that better tools and the democratization of them changes people's baseline expectations.
It's independent of it in that doing the baseline will not stand out. Jurassic Park's VFX stood out in 1993. They wouldn't have in 2003. They largely would've looked amateurish and derivative in 2013 (though many aspects of shot framing/tracking and such held up, the effects themselves are noticeably primitive).
Art will survive AI tools for that reason.
But commerce and "productivity" could be quite different because those are rarely about taste.
100% correct. Taste is the correct term - I avoid using it as Im not sure many people here actually get what it truly means.
How can I proclaim what I said in the comment above? Because Ive spent the past week producing something very high quality with Grok. Has it been easy? Hell no. Could anyone just pick up and do what Ive done? Hell no. It requires things like patience, artistry, taste etc etc.
The current tech is soul-less in most people hands and it should remain used in a narrow range in this context. The last thing I want to see is low quality slop infesting the web. But hey that is not what the model producers want - they want to maximize tokens.
Also, if you are a human who does taste, it's very difficult to get an AI to create exactly what you want. You can nudge it, and little by little get closer to what you're imagining, but you're never really in control.
This matters less for text (including code) because you can always directly edit what the AI outputs. I think it's a lot harder for video.