I really like this article, particularly the part about the gravitational threshold. My overall thoughts about launching products is that there will just be more products with smaller audiences, similar to how streaming broke down linear cable. As a software entrepreneur, this means going wider not deeper. Use your human skills to build relationships with people who have that gravitational pull. If you don’t have those relationships, go create them IRL. For context, I’ve founded and sold a social network to AOL, helped raise over $100m, and had 2 other acquisitions.