logoalt Hacker News

Paracompactyesterday at 11:51 PM1 replyview on HN

> Like who here can say that all of the links they’ve clicked on throughout their lifetime have been valuable, and haven’t just been time wasters?

Certainly many of them are time wasters! But before you've clicked on these links, I should think they are best modeled as a random variable payout (P) as measured against the monetary (M) and temporal (T) cost of clicking and reading through them. If the expected value calculation doesn't work out (E(P) < E(M) + E(T)), this is when I say nope and don't click. If it does work out, then it works out in such a way that there is at least some very small micropayment value ε > 0 that I would (in a ideal and frictionless environment) also be willing to endure on top of the temporal cost.

What most "free" content providers decided to converge on in order to extract epsilons from consumers so that they can continue to do business is ads, rather than honest micropayments.

I would be fine with most businesses that rely on ad revenue burning to the ground. And there are a few businesses that I will go far out of my way to patronize with more-than-a-box-of-bandaids. But for the majority of the free content providers that are not steaming garbage, but are also not in the privileged group of content providers that I deeply approve of and consciously think about, then in a frictionless environment I think I would prefer that they survive off rationally priced micropayments rather than be forced into the ad circus.


Replies

SllXtoday at 2:05 AM

> rationally priced micropayments rather than be forced into the ad circus

And when the rational price is zero, or rounds down to zero, they won’t survive either way, even with the magic fintech of your fantasies.

If something is worth paying for, then pay for it. People don’t want to pay because the real value of most news to them is actually just $0.00. Making the fraction of a penny small enough while somehow dodging all the middlemen that want their cut might get a few charitable folks on board, but it won’t replace ads, subscriptions, or anything else a news org can do to sustain its business model. It’s not about how small and frictionless you can make the cost to potentially charitable individuals, it’s about convincing them that it is worth doing at all when they already either pay nothing because it’s worth nothing to them or pay a lot because it’s worth a lot to them. The middle ground is where ads and free newsletters live.