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ameliusyesterday at 8:22 PM2 repliesview on HN

For the greater majority of people, cost has always been the main factor.

You can be a luxury brand, but that doesn't scale.


Replies

notahackeryesterday at 9:13 PM

Scales well enough for being a manufacturer with robust sales (let's ignore the daft share price a moment), and Tesla were ideally placed to capitalise on being the brand name in EVs until Elon decided to torch the brand equity, particularly with the demographics most likely to buy brand new EVs...

baxtryesterday at 8:26 PM

So have not heard of Volkswagen?

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