This is very bad math on the part of the article. You can’t just take total revenue/number of households. I mean have they not heard of a little side business Amazon has called AWS?
Amazon is not just a US company either.
They also have an ad business. You could rightfully argue that ad spend gets passed on to the consumer.
Have you not heard of a little organ called brain that can be used to understand what you read? There is even a link to the latest quarterly report there (have you heard of links and financial reports?).
This is sadly typical arrogant HN commentary jumping off to sound clever, cynically playing on the 'engineer mentality' fallacy, having put no effort to discredit the argumen as witnessed by the now clearly stupid argument presented, yet selfishly putting the onus on others to correct. It's quite sociopathic.
The number Matt’s quoting doesn’t include AWS, AFAICT. It’s “North American segment” revenue in AMZN accounting. AWS is accounted separately as a global unit.
Though now that I write that, I wonder if Matt divided by the total number of North American households or the number of US ones.
EDIT: Amazon North American segment revenue divided by aggregate North American household count is roughly $2,300. But I’m guessing the real number is closer to Matt’s estimate as US households are wealthier and likely represent a disproportionate fraction of that revenue.