>When the time to build collapses, all product/sales/design/marketing mistakes are forgiven

I must be living in topsy turvey land because this is literally the opposite of what is true. When the time to build collapses, those things become the criticality of the entire product. From a customer perspective, those were always the things that mattered, the customer story. No customer cares how a thing was coded, they’ve ALWAYS cared about all those other things.