Fair question.

Important distinction: we are not in the same segment as Booking.com. Most hotel platforms support small group bookings, usually up to around 10 rooms. We operate in MICE, where you are negotiating room blocks, meeting space, F&B minimums, contracts, and attrition clauses. That is a very different workflow from self-serve booking.

LLMs can make search look nicer, but getting an actual group quote still requires going through property sales teams and contracts. That is operational and relationship-driven, not just a UI problem.

Over 1,200+ events, we have also built proprietary data around pricing patterns, responsiveness, and contract structures. That is not publicly accessible today.

Also our proprietary data is unique to us for now.

How would you make it more defensive? I take any idea