And?

The tech landscape is littered with companies they had users who couldn’t monetize through ads. Beside the costs of serving request via LLMs is orders of magnitude greater than a search result.

On top of that, OpenAI is a sharecropper on other companies’ server, they depend on another company’s search engine and unlike Google, they are dependent on Nvidia.

Don’t forget that most browsing is done on the web and Google is the default search engine on almost every phone sold outside of China.