alt Hacker NewsMicrosoft dumped $100 million on this huge marketing campaign with a simple question: “Where do you want to go today?”
I love it. It really captures the seemingly endless new digital world that was emerging in the 90’s and in many ways is still evolving 30 years later.
I love the promo video they made too: https://youtu.be/KNLDLVJZx0o
I love it so much I wrote a blog post inspired by it: https://catskull.net/where-do-you-want-to-go-today.html
Where do you want to go today?
Replies
> Where do you want to go today?
Not fussed. It's my information that i can't keep close to home.
When Microsoft first established a web presence, 1994 was probably the year if not 1993, www.microsoft.com showed "Welcome to Microsoft's web site. Where do you want to go today?" followed by a list of destinations throughout their site. They promoted the second of those sentences to their official slogan.
As I've joked about before, their slogan now has turned into "where do we want you to go today?"