So is Mercedes-Benz. But they don't sell a $20,000 commuter car.
It’s not a quality brand, it is a luxury brand. There is a difference.
Oh but they do: https://pl.wikipedia.org/wiki/Smart_Automobile
Toyota is a quality brand, Mercedes is a luxury brand.
No, Mercedes Benz is definitely a luxury brand. They don’t want to sell to everyone. Apple (Steve Jobs) has explicitly stated that as one of their goals.