You can shape the AI responses for some niche topics relatively easily even on accident. I recently saw 2 people arguing on a forum on a very niche industry topic and one of them started to use Gemini as a source to argue and Gemini was already referencing their thread as a source. I'm imagining people could start doing that on purpose with their own astroturfed blogs and public social media accounts.
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You can shape the AI responses for some niche topics relatively easily even on accident. I recently saw 2 people arguing on a forum on a very niche industry topic and one of them started to use Gemini as a source to argue and Gemini was already referencing their thread as a source. I'm imagining people could start doing that on purpose with their own astroturfed blogs and public social media accounts.