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marcosdumayyesterday at 9:10 PM3 repliesview on HN

Buying unnecessary expensive stuff is one thing. But it's hard to understand why anybody would want to display that total loyalty to a brand signal.


Replies

ChrisMarshallNYyesterday at 11:02 PM

Harley Davidson, anyone?

animal_spiritsyesterday at 10:26 PM

"There is only sex. Everything is sex" - Robert California

fragmedeyesterday at 10:23 PM

It taps into a very primordial "I'm better than you" urge some people need.