It's less about the money. It's about giving people a chance to do something fun / show off their skills and get rewarded for it.
Plus, Hawaii is awesome.
I think it is a fun contest! As for recruitment, it suggests to me you are looking for people with no kids, and possibly young people.
Appreciate this, very cool of you to do that
I think it is a fun contest! As for recruitment, it suggests to me you are looking for people with no kids, and possibly young people.