For a somewhat cynical explanation of why that happens, I recommend https://www.ribbonfarm.com/2009/10/07/the-gervais-principle-....
As with all forms of cynicism, it has a grain of truth. And a much larger grain of truth than is comfortable.
Also see Scott Alexander's review
https://www.astralcodexten.com/p/book-review-the-gervais-pri...
Also see Scott Alexander's review
https://www.astralcodexten.com/p/book-review-the-gervais-pri...