Oh, definitely. They could put the foot down and end this pointless charade swiftly. But if Google and Apple had the balls to go against the big media, the world would look very differently.

They are, in fact, the big media themselves now. They have the power, and more than enough of it. No streaming service can afford to skip having an app on iOS or Android - all Apple has to do is crack the whip. Say "this DRM is no longer compliant with our device policy and will be phased out by 2030" and there goes that.

But they still act like they're weird web teens who can't raise a voice against the big media boys without getting bullied for it.

That, or they believe this DRM charade serves them - and user experience can go suck a dick.